Nukespeak: The Selling of Nuclear Technology in America

by Stephen Hilgartner, Richard C. Bell, Rory O'Connor (Goodreads Author)

 

"A language of euphemism and distortion—a language like “newspeak” from George Orwell’s 1984—has profoundly shaped public debate about nuclear technology since its inception. After World War II, nuclear developers used information-management techniques, including official secrecy and public relations, to promote what one called the “sunny side of the atom”—energy “too cheap to meter” that would supposedly power a new Golden Age. Such euphoric visions set the stage for one of the most extraordinary public-relations efforts in history: the selling of nuclear technology to the American public. " more

https://www.goodreads.com/book/show/1957130.Nukespeak